Watch Nazim Iqbal in conversation with host Ashutosh Garg of A Brand Called You. Nazim shares his journey as entrepreneur and designer, his motivations, and his evolution into a ‘humanist-designer’. And of course, the birth of HUDE Studio.
How can a designer respond to climate change
So, how can a product designer or UI/UX designer or any other kind of designer become part of the solution for climate change? What can a designer do to influence or impact climate change, even if in a small way?
Why brand storytelling is good for business
22 April 2022. Increasingly customers are demanding that businesses support real people and causes. Brand storytelling is a powerful way for organisations to deepen bonds with the customer.
Why financial & banking sectors need human touch more than others: Part 2
30 March 2022. Financial institutions should ensure digital touch points are designed as conversations – real and human. This will earn them trust, and also inspire pride in their employees.
Evolution of human digital needs
15 March 2022. The pandemic accelerated digital adoption. The need to be digitally astute and accessible now cuts across sectors. Unfortunately, the war threatens to undo the progress. It is a threat that could stall the humanising of digital with the conflict pushing a dehumanising narrative in multiple dimensions.
How human is your organisation
20 February 2022. Business performance and revenue are no longer the only parameters on which business is measured. What was earlier considered pure human attributes are now parameters on which organisations are judged.
Why financial & banking sectors need human touch more than others: Part I
3 February 2022. To achieve growth in the post-pandemic world, BFSI sector companies need to respond to customers’ emotional needs like hope and trust
What makes a good design: Achieving positive change
29 December 2021. Good design is not change for its own sake, but positive change to reduce cognitive load, soothe emotions, and tell customers that this business cares for you.
What I learnt about CX at my Abbu’s (father’s) shop
8 November 2021. My father built an optical shop in the busiest business district of Calcutta. That was my first real-world design school.